Welcome To Break Events
Break Events is an independent events agency created with a team experienced in the Wine & Food industry. We are known for organizing successful BtoB events.
Founder & CEO, Olivier Darras has 20 years’ experience organizing professional events in the Food & Beverages sector. From the vantage point of key working positions that he has occupied at leading trade shows, for the Wine & food industries, he knows how to create efficient and successful events. He has a critical eye and knows what works and what does not.
What We Do
Events
We’re specialized in the organization of food & beverage events: Trade fairs, Expos, Dinners, Masters classes, Conferences, Seminars...
Institutional Promotion
We can be the official representative in Asia for food & beverages committees, producers associations, regions,...
Brand Exposure
We’re a brand ambassador, we’re consultants to expose your brand to the media, to social networks, and to importers …
Break Events
Break Team
Olivier DARRAS
CEO of Break Events
Olivier is French and has worked in the food & wine event industry for 20 years, with ten years in Asia. Before creating Break Events Ltd, Olivier was the General Manager of Comexposium Shanghai, ...
Jenny LEE
Finance and Administrative Director
Jenny is Korean. She studied in Beijing and had a Branch Manager position for a logistics company in Shanghai before joining Break Events. And she loves figures …...
Timour X. LALANNE
Project Manager and Director of Development
Timour is French, and has lived in over 10 different countries. He studied in both the UK and China, after which he began a career in the realm of politics and diplomacy. Before joining us, Timour wor...
Yu CAO
China Area Manager
Yu is Chinese. As a lover of wine & spirits, she used to work as a bartender during her BA in Hotel Management. This passion led Yu to spend four years in France to pursue a dual masters degree ...
Jianying (Catherine) CHEN
Assistant China Area Manager
Catherine is Chinese. She studied at the Shenzhen Institute of Information Technology and obtained a diploma in Business and English. Recently graduated, Catherine brings her high motivation and fresh...
Our Clients
Latest News
First Round of TastyWines Tour in Asia
In March of 2018, Break Events organized its first round…{+}
Korea National Sommelier Contest: Partnership with Roussillon Wines
The Korean Sommelier Competition The 2017 edition of the Korean…{+}
The Chinese Sommelier Competition – 2017 edition.
This year, the Fairmont Peace Hotel in Shanghai held the 9th edition of…{+}
A new president for Roussillon Wines !
Philippe Bourrier, the new Roussillon Wines president On 3rd…{+}
World Wine Meeting Asia 2017 – Singapore
Last 27th of May until 30th of May, 120 buyers…{+}
The Asia Wine Trophy 2017 – Grand Gold Medals
Asia Wine Trophy is the Largest and Most Important Wine Competition…{+}
Enjoy a Conference by Jihyung Andrew Kim, General Manager of “Le Cordon Bleu Korea”
We are glad to announce you the coming of Jihyung…{+}
Press Dinner in Beijing
Our last media dinner was held in Beijing at Conrad…{+}
Press Dinner in Shanghai
Shanghai, April 25th, 2017 at Park Hyatt Shanghai. We were…{+}
Press Dinner in Guangzhou
Guangzhou, April 20th, 2017 at the Park Hyatt Guanzhou. The…{+}
40 ans AOP Côtes du Roussillon et Villages
40ANS AOP CÔTES DU ROUSSILLON ET VILLAGES The recognition of…{+}
Roussillon Wines Are Still Loyal to the 2017 Agricultural Show in Paris
ROUSSILLON WINES ARE STILL LOYAL TO THE 2017 AGRICULTURAL SHOW…{+}
A Banyuls At Obama’s Table In Paris
A Banyuls was the Sommelier’s pick for dessert for Barack…{+}
4th International Grenache Contest – 17 Gold Medals For Roussillon
Results of the 4th International Grenache Contest are now available.…{+}
Robert Parker Wine Advocate’s Jeb Dunnuck: New Ratings On Roussillon, “The Mecca Of High Quality Wines”
In his article reporting on his latest tastings of 2013,…{+}
Roussillon 2015 Rosé Ambassadors
A panel of experts designated a selection of 32 rosé…{+}
Request Consultation
Write to us! You will receive rapid feedback and we will answer any questions to the best of our business ability!
Break Events Korea
Second floor,
Yeoksam-dong 659-13,
Gangnam-gu, Seoul
Break Events Shenzhen
Room J, first floor, Yingzhao Building, Taizi Road 6,
Shekou, Nanshan district,
Shenzhen
Break Events Ltd
Room 1907, 19/F, Lee Garden One, 33 Hysan Avenue,
Causeway Bay, Hong Kong