Welcome to

Break Events

TASTYWINES MEETINGS

| Business convention | 3 days of immersion with importers through meetings, lunches and dinners. "More than 70% of participants said they had concluded deals within 3 months of taking part".

Live the experience

Break Events Group

We are an organizer of international business meetings. We recruit wine & spirits importers from the main developing markets such as Asia, America, LatAm and Europe. Our group offers meeting opportunities with all the players of the wine and spirits industry..
With our network and partners, we bring together wine professionals: importers, distributors, institutions, sommeliers, oenologists, ... and all influencers (media, hotels, restaurants, ...). We have established a a relationship of trust with themWe continue to grow in the wine industry by promoting exports for more and more European wine producers and importers from all over the world..

Thanks to the success of our events, we are consolidating a solid base of activities across Asia-Pacific, Europe, North and Latin America. Our events are part of a collaborative approach to specifically promote a certain wine, or a region, a country and even a know-how in the international wine market.

Between 2020 and 2022, despite unfavorable sanitary, economic and social conditions, we organized 22 events,, 3172 meetings, and welcomed 2264 visitors.These 22 events counted 755 participants (winemakers, importers, traders, distributors, wine merchants...). Over 50% of the participants declare signing deals thanks to Break Events.

In January 2023, Break Events has already scheduled 10 new events for winemakers.We also offer tailor-made solutions and 100% dedicated to wine committees, interprofessions, trade unions, associations…
The TastyWines Meetings after their success in Miami and Singapore will continue their ascension and will favor more informal meetings. TastyWines Online, which allow you the export to new market without leaving your vineyard, will focus on markets with high demand.

2023 is also the strengthening of our teams.
A senior Sales Director specialized in setting up and managing BtoB events and by his clients' results! Customer relationship, clear and transparent communication, as well as strong listening and a great reactivity are the core of his daily motivation
A International Director is in charge of operations, he also manages our agents worldwide and optimizes our activities already established internationally . His knowledge of multicultural differences within each of our events and between each market where the Group is present ensures continuous quality and the development of new export markets.

2023 is the year of challenges, results and events that match our ambition to become a key player in the organization of business meetings.

Olivier DARRAS and Minh-Tri PHAN, Associate Directors.